Description:
Each year between the months of June-January UJA Federation produces and mails a new direct mail solicitation each month. The topic of each solicitation is different as it supports a different program/priority. The goal is to remind and encourage donors to give to the Annual Campaign during the campaign season. The direct mail would include: A compelling card/folded piece, a letter, a branded envelope, email solicitations, and more.
This direct mail solicitation focused on strengthening the Jewish community, in Toronto, and in Israel. The goal was to highlight the annual campaign, and retain new donors.
Role: Graphic Designer & Production Artist
Organization: UJA Federation of Greater Toronto
Date Completed: July 2024
Project Type: Direct Mail Solicitation
Printed Direct Mail
Gatefold 5x7"
Email Solicitation
Desktop & Mobile
Google Ads
1200x960 | 1200x1200 | 1200x628
Social Ads
Instagram | Post & Story
